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We have been keeping quiet lately, busy working away on top secret projects that can finally be revealed! Maybe you’ve already noticed some changes if you’ve stopped by the main website lately. The logo has been tweaked just slightly because Fellow Threads is now called The Fellow Company. The name change came about mostly out of necessity; excitedly, our little business is growing and we needed an encompassing name rather than a name that indicates just one type of product. Our clothing, or our “Threads” as our customers know them by, is now its very own department within The Fellow Company.

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Wait! There’s more! In addition to the name change, we have added a second department to The Fellow Company. In November of this year, we will have the pleasure of launching a line of all-natural bath and beauty products we have decided to name Fellow Organics. Without giving too much away, we can confidently say that the things we’ve been experimenting with over the recent months are everything you want and need in your daily regimen.


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November must be our month because you know that insanely popular event that takes place twice a year… it’s where fans and creators of online videos come together… mainly YouTube… you know, Playlist Live? Well, we’re picking out our outfits now because The Fellow Company is headed to Playlist Tri-State. We couldn’t be more excited to be a part of this amazing event, but that’s all we’re going to say about that for now! More information in the coming weeks, including brand new designs! It’s safe to say things are going to get crazy around here, and we happily welcome the chaos because it means we have an even greater opportunity to connect with you guys.


If you’ve been a long-time customer of ours, we love and appreciate your continued support. You know exactly who you are, and we are always grateful. If you’re brand new to The Fellow Company family, then welcome. You’re in for exciting times.

Our Summer in Videos

We have had the busiest summer in quite a while. No complaints here, busy is good! We haven’t had a whole lot of time to sit down and write quality blog posts, but we have had a camera on hand. Sometimes it’s much more convenient to just film the moments we want to share with you, and that’s exactly what we did. We devoted our time to Warped Tour and LeakyCon this summer — meaning not only did we attend these events, but we designed all new products to go along with them, and sold them ourselves at booths. All the labor is done by yours truly, hard work isn’t always glamorous, friends. Being able to interact directly with our customers is one of our most favorite things to do. You guys are always so awesome. Now onto the videos! We hope you enjoy them.

This video was filmed pre Warped and LeakyCon. It was the night before the public opening of the Diagon Alley expansion at Universal Studios Orlando, and we decided it would be a good idea to eat Bertie Bott’s Every Flavor Beans. Spoiler alert: it’s not. This video features two of the five Harry Potter inspired T-shirts we created just for LeakyCon. You can buy them here!

We only did the 3 Florida dates of Vans Warped Tour this year instead of the 8 we tackled last year. I can guarantee you, though, that the experience proved to be just as sweaty and busy. Tour was undeniably different this year, but we did everything we could to make our brief time memorable. Sidenote: we did quickly find out that the reason the tent next to us had an immense line of excited girls in front of it was because of YouTuber VeeOneEye. He was very sweet to his fans, and gave his full attention to every single person he met.

This was, easily, our favorite of the three to film. All of the footage was recorded via our iPhones, so we apologize for the grainy quality. On the second day at LeakyCon we decided to put up a simple green sign promising free candy to anyone willing to share their favorite Danisnotonfire and/or AmazingPhil quote with us. We were shocked by the amount of people not only eager to share, but who let us film them for a YouTube compilation. People LOVE Dan and Phil.

We just want to say, thank you to everyone we met this summer for being so awesome. Going into new or chaotic situations is sometimes overwhelming and a bit stressful, but everyone we met (besides the inevitable party poopers of the world) was wonderful. Thank you for making our summer a great one!

Bruno Mars & Stadium-Sized Magic

After a summer full of stage-hopping at outdoor amphitheaters on Van Warped Tour, we had a change of scenery this week at an 18,000-seat arena here in our hometown of Indianapolis, IN for Bruno MarsMoonshine Jungle Tour.


“Put those camera phones down and dance with us,” was all we needed to needed to hear from the man himself. From beginning to end Bruno and his Hooligans kept the party rolling with fast-paced favorites like “Runaway Baby”, quieted the crowd down with slow jams like “When I Was Your Man”, and through in a few unexpected surprises for the ladies along the way. (YouTube: WE GOT YOU for clarification.) The heavy influence pop legends and R&B classics have had on the 27-year-old are glaringly apparent in every word he sings, move he makes and gold chain he wears around his neck. If the future of pop music sounds like Bruno Mars, what is everyone so worried about?

Because Bruno Mars has become such a household name since he made his debut with B.o.B. almost 3 years ago, you may be surprised to find out that this is his first headlining tour in the States. Sustaining ticket sales on a 2-month arena tour these days is no easy feat, but selling out several major cities along the way proves that this first time will certainly not be the last we see of Bruno.


Let’s talk about arena shows for a minute, shall we? They have a bad rap, and sometimes, rightfully so. Pre-fabricated groups with over-the-top special effects to mask the lack of substance have somewhat tainted the magic over the past decade. I myself have seen to my fair share of these. But hear me out. It’s time to stop assuming that just because someone is playing a stadium-sized show they must be a sell-out/have no talent/care more about fame than music. It’s just not fair, and it certainly holds no shred of truth when it comes to artists such as Bruno Mars. For 99% of musicians, being a working musician is far from glamorous. Hard work and sleepless nights are easy compared to the thankless (and often money-less) gigs, rejection, criticism and general struggle to survive and be seen as credible by society. Every single one of those guys (whether they’ll admit it outloud to you or not) goes to bed at night imagining themselves at Madison Square Garden. It’s the dream. All I’m saying is, don’t be so quick to squash and dismiss it. The magic is still there, and as long as we have genuine class-acts like Bruno Mars, it will be for a long time to come.